• How to keep up with Sustainable Beauty Trends?

    How to keep up with Sustainable Beauty Trends?
    The Rise of Sustainability Awareness Global warming and the El Niรฑo effect have long been topics of concern, but the COVID-19 pandemic has significantly accelerated the awareness and urgency surrounding these issues. When our daily lives are directly impacted, it's only natural to pay closer attention. The year 2020 was a turning point, with many new brands emerging and established brands becoming increasingly conscious of sustainability. The challenge now is how to keep up with sustainable beauty trends. This blog aims to shed some light on this issue and provide some direction. What is a Sustainability...
  • The Allure of Jasmine - the Global craze.

    The Allure of Jasmine - the Global craze.
    Jasmine, the lady of the night, blooms and is the most fragrant with the light of the moon, the darker the night the sweeter the smell. The humble flower has been around for more than a millennium gracing the heads of ancient Gods and royalty, robust ancient trade routes from Ancient Egypt to India. The use of Jasmine for offering to the divine has been around for a long time. How did this flower become a much sought-after ingredient for the best of perfumers and leading fragrant giants? We explore the lighter and darker side of...
  • How to Keep Fragrance Bottles and Perfumes Last Long: Upkeep and Storage Tips

    How to Keep Fragrance Bottles and Perfumes Last Long: Upkeep and Storage Tips
    Fragrances are more than just beauty products; they are personal statements, memories in a bottle, and sometimes significant investments. To ensure that your favorite scents remain fresh and potent, itโ€™s essential to store and maintain them correctly. Hereโ€™s a comprehensive guide on how to keep your fragrance bottles and perfumes lasting as long as possible. ย 1.Store in a Cool, Dark Place Heat, light, and humidity are the enemies of perfumes. Exposure to these elements can break down the delicate oils and alcohol in your fragrance, causing them to degrade. The ideal storage location is a cool,...
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